Senior Brand Manager
My client is a market leading FMCG manufacturing organisation with sites throughout the UK and mainland Europe and turnover of over £1bn. They currently require a Senior Brand Manager to take responsibility for designated products.
Responsibilities:
Develop and deliver growth strategies in conjunction with marketing units, including 3 year strategic plan and leadership of key category plans to market
Launch key initiatives on time and to target commitment
Delivery of targets including volume, TTO, GP and %GM
Delivery of market share aspirations in line with strategic plan
Management of category marketing budget
Provide input into marketing unit projects
Involvement in key brand issues including brand architecture and design
Monitor and act on competitor activities
External supplier management
Work closely with European sites
Key Skills and Experience:
Proven track record of achievement in driving branded growth in an FMCG environment
Project management experience
Marketing strategy development
New product development
Commercial awareness - previous experience of owning a P & L
Able to manage cross functional teams
Experience in bringing innovation to the market
Packaging design and production
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